Not a Marketing Play
Rupantran is a tinkering lab for founders who build and marketers who hate boring stuff. We don’t 'run campaigns.' We build sustainable systems that attract, delight, and scale without shouting.
We Solve a Frustration.
Agencies. SaaS tools. Consultants, Branding studios, everyone promises “growth.”But nobody takes responsibility. We were tired of the gap - what’s promised online and what happens on ground.Founders were doing events, printing standees, running ads, building websites. But none of it spoke to each other. No thread. No momentum.
The Question That Started Everything?
What if marketing didn't feel like marketing?
What if customers came not because you chased them,
but because they felt invited?What if we could create delight at a trade show? Design loyalty into a thank-you gift? Automate follow-ups without sounding robotic?That’s the kind of “what if” that built Rupantran.
Not an agency, but a lab.
Testing & improving 'Phygital', not digital' solutions.
We call it Rupantran because we don’t just dress up brands.
We change how they’re experienced. On-ground and online. Emotionally and operationally.We experiment with:
Things that spark curiosity in crowded trade booths.
Giveaways & promo packages that creates a recall value.
Tools that make people feel seen, even at scale.
And content that connects, without selling.
The best part - we test it all on our own brands, before we recommend it to yours.
We are bold, and
We're not selling services.
We’re building solutions, for ourselves, and for the bold few who get it. You’ll find us:
Running our own tote bag brand, Toteaa, like a storytelling playground
Creating DIY promo kits and one-click websites for small biz owners.
Playing with NFC tech, phygital invites, custom experiences
Saying no to ad spend if we can build something that earns attention instead
Our Belief System
The future isn’t just digital.
Delight is still underrated.
Marketing should not feel robotic.
Scale is only fun if it’s human.
Phygital-first Thinking
We always brainstorm hybrid solutions that drive real-world action and digital scale, without relying on tools & tech.
Test First, Pitch Later
We build what we use. And we only offer what works. Be it a strategy or an actual product
Transformation, Not Tactics
No plug-n-play hacks here. Every system is purpose-built for pull, not push.
Breaking the 'agency' loop
Enough of 'meetings, calls, and decks'. We believe in one-to-one interactions and insights before data from 'obsolete tools.
We don’t just talk transformation.
We build it, under our own roof, with our own skin in the game. So, you don't waste time (and money) 'experimenting'. Some of our own brands, quietly killing it online.
A Bag Brand That Tells a Story
Not just a fashion brand.
Toteaa is a living case study in organic marketing, storytelling, and slow community building.
Phygital Done Right
We turned boring invites into conversation starters. Interactive, scannable, and designed for weddings, trade shows, and unforgettable first impressions.
Automations That Matter
No one needs a 'shiny new' AI tool to speed things up. All one needs is one-click solution to a recurring problem to save time. That's what we are solving with bizlite.
We're not 'wannabe' players
We've been in the digital industry even before Instagram was a thing - more than most digital brands even think of. Our team lives with an 'all-in' agenda, not just an 'exit plan'.
USD 200K+
Lifetime revenue earned, all organic, without ads or hustle scaling.
1500+
Organic content and digital projects worked on in our lifetimes
100+
Lives transformed through our pro bono advisory and consulting service.
Curious?
Leave your email and we will send something interesting :)
Done
Urna porttitor rhoncus dolor purus enim praesent. Est ultricies integer quis auctor elit. Auctor eu augue ut lectus arcu aliquam purus sit venenatis lectus magna fringilla urna.
You're Wasting Lakhs at Trade Shows
And You Don’t Even Know It
You spent ₹4–6L on your last trade show and know how leads you walked away with. But that's probably less than half of what you could’ve had.
Most brands forget an important thing...
Trade show fatigue is real. By Day 2, your booth is “one of the 53 every visitor walked past.”Every marketer and founder keeps obsessing over booth design. Few fix the real leak: lost leads, low recall, and zero memorability.
You don’t need louder branding.
You need something memorable.
Something they’ll carry back, and scan later.
Real Problem Isn’t Booth Visibility. It’s What Happens After.
Trade shows are expensive. And yet…
❌ Most brands leave without knowing how many leads they missed.
❌ They chase cold contacts weeks later, due to manual processes.
❌ Or worse, they don't have a set process other than calling lead forms and become just another booth visitors kind of remember..
Broken processes
Relying on cards, online forms or manual entries? Not everyone will fill your form, and even when they did, manual follow-ups will kill interest and waste your team's time.
Missed recall
People don’t want brochures. They want experiences. Most visitors walk off with a bag full of paper, and remember none of it. Your pitch gets lost before the next booth.
Zero attention
You’re not alone at the show. Prospects are window-shopping and comparing options. If you’re not memorable on the spot, you’re forgettable by the evening.
Find Leaks in 1 Click
So, what's the fix?
Your Booth Is Just the Hook. The Engagement Is the Story.
At a trade show with 100+ brands, your biggest win isn’t getting noticed, it’s being remembered.Most visitors forget you within 5 minutes. They take a flyer, nod politely, and walk off to the next shiny stall. Post-event, you’re left chasing cold leads who barely remember speaking to you.There's a better way by giving them something they’ll actually interact with. Something they’ll take back to their hotel, tap out of curiosity, and start a conversation with you, on their terms.
A tactile tool they hold onto, not toss out
A clever hook they can’t ignore
A system to turn curiosity into conversion
A story-led asset they want to share
Not just a theory...
We tested this at our last show with Callyzer.
We skipped the boring brochures. Instead, we gave people something they wanted to take home, a bold, witty Sales Objection Flash Card.On the front, it tackled a real sales objections with a CTA and a QR code they could scan anytime to find the answer.It wasn’t flashy. It was useful. And it worked. The cards became the most talked-about handouts at the booth, leading to 200+ warm leads in just 2 days.
Try the Same Playbook At Your Next Show
We packaged everything you need into a plug-and-play kit:The Trade Show Engagement Kit✅ 12 Bookmark Templates (Editable)
✅ QR Strategy Playbook
✅ Canva/Figma design files
✅ Bonus: Follow-up email script bank
You Paid for Attention.
Now Earn the Recall.
Booth presence gets you noticed. Engagement gets you remembered. Follow-up gets you paid.Let’s fix what you’re silently losing at every trade show.